Action-oriented writing · nuanced · v4.6.1
ACT-02
Use specific verbs over vague ones. Prefer 'save,' 'send,' 'export' over 'submit' or 'process.'
Pass example
Save changes
Fail example
Submit
Relevant content types
Version history
v4.6.1 · 2026-04-23
Per-standard version tracking introduced. Every standard starts at the library version current at introduction; bump per-standard when the rule text, examples, or content_type_notes change.
Related standards
Other standards in the Action-oriented writing category.
ACT-01— Start button and CTA text with a verb. Tell the user what will happen. Navigation labels, tabs, section headings, and confirmation or status messages are not CTAs — patterns like 'Project created' or 'Payment sent' are valid confirmation copy and should not be flagged.ACT-03— When communicating a limitation, lead with what the user can do or offer an alternative path. Don't leave users at a dead end. Stating a restriction is acceptable when it's paired with a next step or workaround.ACT-04— Make the next step obvious. Every screen should have a clear primary action.